Rubbermaid Commercial Products, a manufacturer of innovative, solution-based products, wanted to make information for their line of washroom products more accessible and compelling for their commercial and institutional markets worldwide. To accomplish this end, Rubbermaid asked Info-graphics to partner with them to develop a web application that would give users a customized user experience and to provide a central location for product information and collateral material for their network of distributors and direct sales representatives.
IG’s solution was to create a series of industry-specific environments as the user’s point of entry for the app. After selecting their industry, the user journey begins with a fly-through animation highlighting products. Hotspots allow the user to navigate deeper into the app where they can find additional product information, sales data sheets, collateral materials (images and videos), installation instructions, and more.